The Nature of Disputes in Business

This would again bring into question the anti labor policies being followed by the organization which has been under a cloud for some time. The anti-labor attitude of Wal-Mart has been quite clear since the time the company has been run by Mr. Walton, and that was in 1962. This attitude to labor has given the entire retail industry a very poor image with regard to the retail industry. They have all had to compete with Wal-Mart in prices and that has not been easy. (Bandler; Zimmerman, 2005).

             Now let us look at the question of how this rock bottom price is being maintained. Take the case of a gallon-sized jar of whole pickles. This looks almost like an aquarium filled by fat, green pickles. They float within the juice and their shapes are changed by the glass surrounding them. The weight is high - 12 pounds and one cannot carry it with one hand. This entire show is of abundance and is a show of excess, unlikely to be used by the household. Yet the product is an item that Wal-Mart loves and this is called Vlasic's gallon jar of pickles. Certainly the selling of the product is a service by Wal-Mart is a help to their customer, if the customers can use the product as their prices are lower than the price for a quart by most other grocers in the country. At the same time, was it a service for Vlasic? They had spent a number of years getting into the market and establishing their own brand name so that they could get a higher price from the customers. When they started selling from Wal-Mart, it seemed as if they were giving them free. This price led to a lot of purchases from Wal-Mart and that caused a lot of difficulties for the manufacturer. This large jar is giving the manufacturer high figures of sales but is not giving them enough profits, as no manufacturer can make much of profits at that price. It also forced down the prices of pickles also of other manufacturers. The sales from Wal-Mart made the company consume about 30 percent of the production of pickles from Vlasic.

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