The movement is sincere in its efforts to study human consciousness and understand humanity from the perspective of the differences between individuals (McPhail, 1995). .

             Many people also see phenomenology as being a specific branch of philosophy. The general aim of it is to look at a study of human phenomena without considering objective reality, causes, or appearances (Embree, 1997). In other words, it is important to study how human phenomena are actually experienced in cognitive and perceptual acts, in consciousness, and how these phenomena may be either aesthetically appreciated or valued (Embree, 1997). It also seeks to understand how various persons can construct meaning and one of the key concepts is that of intersubjectivity (Embree, 1997). .

             All individuals have various experiences of the world that surrounds them, and the various thoughts that these people have about the world are based on these experiences. This is considered to be intersubjective because individuals experience the world not only through others but with others as well (Embree, 1997). Whatever the meaning that is created by an individual, it has its roots in the various human actions and the totality of various cultural and social objects that is grounded within human activity (Embree, 1997).

             Phenomenologists conduct research in ways that share most of the following positive and negative features, and these figures are reproduced in their entirety from Wilson (2002). .

             1. Phenomenologists tend to oppose the acceptance of unobservable matters and grand systems erected in speculative thinking (Wilson, 2002); .

             2. Phenomenologists tend to oppose naturalism (also called objectivism and positivism), which is the worldview growing from modern natural science and technology that has been spreading from Northern Europe since the Renaissance (Wilson, 2002); .

             3. Positively speaking, phenomenologists tend to justify cognition (and some also evaluation and action) with reference to what Edmund Husserl called Evidenz, which is awareness of a matter itself as disclosed in the most clear, distinct, and adequate way for something of its kind (Wilson, 2002); .